Under Rozelle's management of commissioner, professional American football overtook baseball as America's past-time and television came to maturity as the prime conduit for sports entertainment. Los Angeles was next, as the public relations director for the N.F.L. Although Rozelle nominally remained the NFL commissioner, he was given broad authority over both leagues after AFL Commissioner Under Rozelle the NFL thrived and became an American institution, despite two players' Rozelle's legacy of equalization has been felt not only in the NFL,In 1990, the league instituted the Pete Rozelle Trophy to honor the In 1990, Rozelle received the Golden Plate Award of the In 1991, Rozelle was honored with the "Lombardi Award of Excellence" from the Vince Lombardi Cancer Foundation.For his contribution to sports in Los Angeles, Rozelle was honored by Rozelle married Jane Coupe, an artist, in 1949.
It also enjoyed huge economic success, attracting escalating television contracts, marketing income and expansion fees.Soon after the first championship matchup between the well-established N.F.L. games on Sunday, Nov. 24, 1963, two days after John F. Kennedy was assassinated. Films and NFL Properties, or contributions to other firsts like N.F.L. But the suspensions represented the establishment of his authority.But his efforts to resolve division-of-money issues between the owners and the players' union became heated in the 1970's. It eventually cost the league $13.65 million in damages.In an earlier blow, his policy of ''league think'' -- his mantra promoting unselfishness among the franchises -- was undermined by Al Davis, the maverick owner of the Raiders. He is survived by his wife, Carrie; a daughter, Anne Marie, and two grandchildren.Alvin Ray Rozelle, nicknamed Pete at the age of 5 by an uncle, was born on March 1, 1926, in Los Angeles and grew up in the suburb of Compton.

I could not concentrate on the game. Get kids back-to-school ready with Expedition: Learn! I had lost someone whom I'd respected as the leader of our country, but I was also a close friend of the Kennedy family.

He sometimes mentioned that Duke Snider, a high school teammate and later a Hall of Fame player for the Dodgers, in Brooklyn and later in Los Angeles, knocked out his two front teeth in a basketball practice.He found work as the sports information director at the University of San Francisco, for $250 a month, when its football and basketball teams were prominent.A publicity trip before a football game with Fordham at Randalls Island Stadium in 1951, brought Rozelle to New York for the first time. games. Moreover, four polls taken between 1978 and 1985 declared that pro football was America's favorite sport.Mr. 1949-06-11 NFL Commissioner Pete Rozelle (23) weds artist Jane Coupe; 1973-12-04 NFL Commissioner Pete Rozelle (47) weds activist Carrie Cooke; Events in the Life of Pete Rozelle. Pete Rozelle: I personally feel that drugs constitute the biggest major problem we have in this country, forgetting sports, because drugs create the medical problems that cause the increase in all our medical costs. Cause of Death: Brain cancer. History at your fingertips That philosophy enabled him to negotiate a national television contract with CBS in 1962 that created greater revenue and greater exposure for each franchise. Hall of Fame, Mr. Rozelle put in place the all-for-one, one-for-all concept among the franchises.He was hardly responsible for the emerging pervasiveness of television.

Age: 70. ''That was Pete's finest moment,'' said Ed Sabol, the N.F.L. The cause was brain cancer. 1 being Super Bowl XX, between the Chicago Bears and the New England Patriots, in 1986, with 127 million viewers. The second part of his reign, beginning in the mid-1970's, was less satisfying, with years of turmoil and litigation that led to his resignation.Afterward, he largely withdrew from the professional sports scene. In 1962, he fined George Halas, a league founder and the owner-coach of the Chicago Bears, for abusing field officials. https://www.sunsigns.org/famousbirthdays/d/profile/pete-rozelle ''When Mr. Rozelle retired, 9 of the 10 television programs with the largest audiences in history were Super Bowls, with No.

Intro/News Page. To preserve these articles as they originally appeared, The Times does not alter, edit or update them.Occasionally the digitization process introduces transcription errors or other problems; we are continuing to work to improve these archived versions.Pete Rozelle, 70, Dies; Led N.F.L. Pete Rozelle. It also enjoyed huge economic success, attracting escalating television contracts, marketing income and expansion fees.But his monument to the sport was the Super Bowl. He said it was one of the toughest decisions he ever made.The suspensions lasted only one season, the fines were minor ($2,000 for each player) and the betting incidents now appear small. games on Sunday, Nov. 24, 1963, two days after John F. Kennedy was assassinated. Cause of death:brain cancer. But he did direct its orderly growth with pro football through the eras of blackouts of local teams, Sunday doubleheaders, the Monday night game beginning in 1970 and extended playoffs with wild-card teams.His first landmark, however, had to do with people, not television.

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